UI Design
Turn your product sketches into a high fidelity prototype. Increase your existing product’s usability and intuitiveness. Help your website visitors find information and get more sign ups.
Why with us?
We believe that design is about solving problems through empathy. Using our phased approach, with focus on empathizing with your audience during early testing and design validation, we ensure that your product or website’s interface is provenly optimized to be usable, delightful to interact with, and visually appealing while successfully conveying your brand personality to your target users.
How we can help you
In which cases can we help you with UI Design?
Design & test a new product concept
Design an intuitive, accessible, visually appealing new product and test it on users to validate its effectiveness.
Test & redesign parts of your existing app
Make your app easier to use, more memorable, accessible and appealing to increase popularity & user retention.
Test & redesign your website
Help your visitors find the information they need & make signing up for your product easier and more tempting
Our UI design process
We take a phased approach to ensure success
A discovery phase to ensure that each aesthetic decision will be driven by your customers’ needs and your company values, setting ourselves up to create the most successful design for your business.
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User Research
We test for usability painpoints, conduct desk research and competitor benchmarking, and create a user persona and moodboard.
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Market & Competitor Research
We test for usability painpoints, conduct desk research and competitor benchmarking, and create a user persona and moodboard.
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User Persona
We test for usability painpoints, conduct desk research and competitor benchmarking, and create a user persona and moodboard.
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Moodboard & Art Direction
We test for usability painpoints, conduct desk research and competitor benchmarking, and create a user persona and moodboard.
We define guidelines for the usage and creation of stylistic elements to ensure visual brand consistency across your product or website.
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Style Guide
Based on your branding, we define your colour palette, typography, and other stylistic elements and create guidelines for their usage.
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User Interface Components
We define and create reusable interface components such as buttons, cards, and form fields, using the guidelines from the style guide.
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Art Direction Alignment
We align with you and other stakeholders on the styles, components and other artistic direction before we begin designing your product’s screens.
We design a custom interface, focusing on usability and accessibility, while implementing your brand identity & styles across all screens.
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Mid Fidelity Wireframing
We increase your sketches or low fidelity wireframes to mid fidelity, adding elements from the style guide to make the designs clean, visually interesting, and consistent.
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High Fidelity Prototyping
We increase the level of detail on the design to exactly how we want it to be built. We ensure each detail helps the user to quickly and easily achieve their goals, while wanting to see more.
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Responsive Web Design
Your screens are optimised for different devices to ensure that your users always see the design perfectly on their various screen sizes.
We validate the effectiveness of the new interface and styles through user testing, perfect the designs, and smoothly hand over to the developer.
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Usability Testing
We test the new design on users to assess its usability, accessibility, visual appeal, to ensure that we have designed the right thing and to discover how to improve it even more.
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Iteration
We gather insights from the results of the user testing and use them to make the last changes to make the designs as usable, accessible and visually appealing as possible.
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Developer Handoff
We perfect the designs ready to be built by the developer and provide them with documentation to ensure it can be built quickly and exactly as planned.
Our Approach
Your Journey
We will work together from product vision to development.
CONDUCT USER RESEARCH
Learn about your users and their painpoints, so we know what to design and can base our work on real needs. This drives all our aesthetic decisions.
Define style guide
Based on the art direction decided in Phase 1, this will ensure design consistency and greatly speed up the design and development phases.
HIGH FIDELITY WIREFRAMES
Usable, accessible, navigable, learnable screen design with cohesive visual branding will increase trust, interest, and loyalty in your users.
TEST & ITERATE
Ensure the designs are successful: that users understand and are highly satisfied with the new interface and visual communication.
MAKE IT READY TO BUILD
Perfect the design in high-fidelity responsive wireframes and ensure a clean handover to development.
Case Studies
HDI Seguros
In order to keep their competitive edge, HDI approached us to validate a novel product idea, develop the product and introduce it to the market.
- 0 months to MVP launch
- +0 Users since launch
- +0% Initial conversion rate
Carvana
Carvana approached us to help them with optimizing and automation of their entire data collection and management process - from crawling to publishing cars.
- 0 vehicles sold each year
- $0B Annual revenue in 2019
- 0x faster Information Load
Hipcamp
Hipcamp approached us to help them with understanding and fixing problems associated with user tracking, data quality, and data completeness.
- 0% Increase in Bookings
- $0M Raised by a16z & more
- 0x NLP Techniques Applied
Let’s scope your project together
Schedule a call with one of our team members to get a first evaluation of your project.
Other Services
We offer all the digital services that add business value from end to end
UI Design
Turn your sketches into prototypes, increase your existing product's usability and visual design Learn more
Due Diligence
Evaluate your product idea for risks and ensure that building it is a safe bet Learn more
Growth Hacking
Build your product’s growth into the product itself and increase your user acquisition and retention Learn more
eCommerce
Elevate the experience of your customers with flexible, composed and personalized platforms Learn more