Why do so many products fail?
Products fail to make meaningful financial returns or they fail before they’ve been launched at all. They fail because they’re disconnected from the user or because they’re targeting the wrong market with the wrong business model.
We derisk your software implementation project and save you up to 50% of engineering costs.
True AI
We transition from AI conceptualization to production readiness, ensuring seamless harnessing of AI's full potential within your organization.
- How to stay abreast with the rapid advancements in generative AI to maintain a competitive edge?
- How to validate the feasibility and benefits of AI through proof-of-concepts and prototypes effectively?
- What buy vs. build strategy would be most beneficial in the current technical landscape?
True Commerce
True Commerce
We build scalable headless commerce systems based on best of breed approach to ramp-up efficiently and create customer value fast.
- How to accelerate idea testing to improve UX?
- Tools that boost data-driven decisions and CX?
- How to guarantee platform's compatibility with various systems?
- How to streamline organization-wide data exchange?
- How to run e-commerce migrations effectively?
True App
True App
We build cloud native applications based on our standardized cloud setup so that we can scale fast and secure best on latest technologies and a human-centric approach.
- What buy vs. build strategy should be followed?
- How can we generate business value from day 1?
- What tech stack should be used to ensure scalability, security and speed of development? How can we ensure that the functionality is working cross-platform?
- What team setup is required and how should the organizational be designed?
True Website
True Website
We transition from AI conceptualization to production readiness, ensuring seamless harnessing of AI's full potential within your organization.
- What technology stack is low maintenance and fast to go-live with?
- How can we optimize the website for SEO to drive traffic?
- How can we make the website flexible and provide room for experimentation?
- How can we create a unique design of the website?
1. Discover
Our discovery process begins with identifying strategic inflection points along the S-Curve of Business Growth. These inflection points represent opportunities to accelerate growth and gain market share. We leverage a data-driven approach to identify these inflection points, looking for trends in customer behavior, market dynamics, and technological innovation. Once an inflection point has been identified, we begin to develop a hypothesis about how to capitalize on it. This hypothesis is then tested through rapid prototyping and experimentation. We use a variety of data sources to track the results of these tests and make necessary adjustments.
2. Build
Once a hypothesis has been validated, TrueNode begins to build a software product that can be used to take advantage of the inflection point. Lean Product methodologies are used to build and iterate on its products quickly and efficiently. This allows us to get feedback from customers early and often, and to make necessary adjustments before investing too heavily in a particular product. Leveraging the latest technologies from the Silicon Valley and beyond allows us to develop products that are more user-friendly, scalable, and secure.
3. Grow
Once a software product has been built, we begin to focus on growing its market share. TrueNode uses a variety of marketing and sales strategies to reach potential customers and generate leads. We track key metrics such as customer acquisition cost, customer lifetime value, and churn rate to measure the success of its growth strategy. This data is useful to make adjustments to its marketing and sales strategies. Our agile organizational methods enable several teams and units to work on a product at the same time. This means that traction and progress can be achieved quickly.
The Importance of Identifying and Tackling Inflection Points
Identifying and tackling inflection points is essential for any business that wants to achieve sustained growth. Inflection points represent opportunities to disrupt the status quo and gain market share. TrueNode's data-driven approach to identifying and tackling inflection points allows it to quickly validate new ideas and leverage technology potential to accelerate growth.
Case Studies
HDI Seguros
In order to keep their competitive edge, HDI approached us to validate a novel product idea, develop the product and introduce it to the market.
- 0 months to MVP launch
- +0 Users since launch
- +0% Initial conversion rate
TUI
In order to maintain their competitive edge, TUI approached us to help them modernize their hotel onboarding process.
- 0+ Hoteliers signed up within 3 months
- 0 New Hotels onboarded within 3 months
- >0% Reduction in hotel listing time
Leading Online Pharmacy
One of the leading European Pharmaceutical Retailers approached us for support delivering a marketplace on top of the existing e-commerce platform.
- 0st Marketplace of this kind in EU
- 0k Additional products
- 0M Active customers
Our Services
Tech Advisory &
Product Strategy
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Product Management -
Acquisition & retention strategy -
Due Diligence -
Operations set up -
Business case -
Innovation strategy
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Design & Software
Development
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UX UI Design
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User research
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Prototyping
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Roadmap planning
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Branding
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Illustration and animation
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Team
Augmentation
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Front-end, Back-end, Mobile Development
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Data Science & Machine Learning
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Software Testing & QA
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CI/CD strategy and setup
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Architecture definition
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Technology stack proposals
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